More Innovation, Leadership on the Environment

March 25, 2009

The non-alcoholic beverage industry is innovative and cutting-edge not just in the development of refreshing new products. It continues to be a trend-setter…

A Hydration Reminder for Spring Sports Season

March 24, 2009

The weather is starting to warm up through most of the country. Spring officially started last Friday. And that means thousands of athletes are taking…

Kudos to Focus on FIT Kids

March 20, 2009

The equation for a healthy weight is quite simple: calories consumed balanced with calories burned. Striking that balance can be trickier as human nature…

Beware the Desperate Money Grabs By Politicians

March 4, 2009

There are politicians out there in several states and cities who are putting taxes on products, including grocery items like beverages, under the facade…

Driving Our Children to Unhealthy Extremes About Food

March 3, 2009

Well, the hyper-zealous food police who take it upon themselves to determine what each of us should eat and not eat seem to be creating a new health problem…

Common Sense Science: It's the Calories

February 27, 2009

Science shows there is a clear equation for maintaining one's weight: calories consumed balanced with calories burned. Unless, there are extenuating circumstances…

Spring Training - The Beginning of Winter's End

February 23, 2009

There's perhaps nothing that holds the great promise of winter's end - that bright light at the end of the long, cold tunnel - than the start of spring…

A Lesson in Sportsmanship Courtesy of Some Special Young Men

February 18, 2009

Our beverage industry is a strong supporter of sports and physical activity of all kinds, including community-based Little Leagues, local high schools…

Energy Drinks and Caffeine

February 11, 2009

Did you know? A mainstream energy drink has half the amount of caffeine than a similar size regular brewed coffee from the popular coffeehouses. And it…

Our Kids and the Integrity of the Game

February 10, 2009

Baseball is part of Americana. As strong supporters of America's game, we care greatly about the integrity of the game and standard it sets for our children…