Blog: Sip & Savorview all posts
March 7, 2014
“Overall the food and beverage industry segments accounted for 17.9% of the job growth in February, 2014.”
The beverage industry alone has a direct economic impact of $141.22 billion, provides more than 233,000 jobs and helps support hundreds of thousands more that depend, in part, on beverage sales for their livelihood.
News Releasesview all News Releases
America’s non-alcoholic beverage industry applauds First Lady Michelle Obama’s common-sense efforts to strengthen school wellness policies, including support for aligning food and beverage signage in schools to reflect what is allowed under U.S. Department of Agriculture (USDA) regulations.
"No matter how you look at it, soda taxes mean fewer jobs. Americans have made it clear they don't support taxes and other restrictions on common grocery items, like soft drinks. Soda taxes have unintended consequences on middle-class jobs and small businesses. For these and other reasons, tax proposals continue to fail wherever they are introduced.
Change happens when everyone works together - government, academia, healthcare and businesses like ours. It's time we collaborate to find real solutions. We hope serious thought leaders will agree."more
“This study shows that children and adolescents consume less caffeine than they have in previous years. In fact, the most recent data demonstrates virtually no caffeine consumption from energy drinks among children under 12 and extremely low consumption for adolescents aged 12 to 18. Furthermore, findings from this study reaffirm that overall, consumption of caffeine from soft drinks by this group also has decreased.”more
“This study shows that adult consumption of added sugars has actually declined, as recently reported by the CDC. A significant part of that reduction is from decreased added sugars from beverages due, in part, to our member companies’ ongoing innovation in providing more low- and no-calorie options. Furthermore, this is an observational study which cannot – and does not – show that cardiovascular disease is caused by drinking sugar-sweetened beverages.”more
Rumble to be introduced in aluminum bottles in U.S. marketRumble, a Canadian nutritional drink manufacturer, will introduce its product to the American market in Ball Corp.'s Alumi-Tek aluminum bottles, which offer the same recyclability as cans but have a reclosable lid. The products, available in Dutch Cocoa and Vanilla Maple flavors, will launch in May. "We saw a gap in the market for an all-natural beverage that includes high-quality protein and a significant amount of Omega 3s," said Paul Underhill, founder of Rumble. FoodProductionDaily.com (France) (3/7)
Snack-makers should work together on transparency, Frito-Lay marketing chief saysConsumers drive all marketing, according to Anindita Mukherjee, senior vice president and chief marketing officer for Frito-Lay. "The one person who is in charge today, the real competitor in the marketplace, is our consumer," Mukherjee said. "They are more empowered today than they ever have been before, and it's because of that, we're shifting into their world of demand." Mukherjee urged companies to answer consumers' demand for transparency and information by embracing the Facts Up Front label, which the company plans to implement across all its brands over the next two years. BakeryAndSnacks.com (France) (3/6)
Tetra Pak strives to hit sustainability goals by 2020Tetra Pak is making strides to hit the sustainability goals it set for 2020. To make its cartons from 100% paperboard sourced from Forest Stewardship Council-certified materials, the company has now achieved 41% FSC sourcing, up from 38% last year. Tetra Pak also has increased the number of FSC-certified packages it produces, hitting 32 billion in 2013. The company had 24.5% of its cartons hit recycling bins last year, accounting for 43 billion packages; it is aiming for a 40% recycling rate by 2020. FoodProductionDaily.com (France) (3/6)
Capri Sun official juice of Major League SoccerKraft Foods' Capri Sun has been named the official juice drink for Major League Soccer. The multi-year deal features an integrated marketing campaign that will focus on print, digital, TV and possibly in-store promotions as well as packaging that will feature soccer players and MLS branding. Other Kraft brands, such as Kool-Aid, Country Time Lemonade and Tang, will join the campaign at a later date. MediaPost Communications (3/6) Click Here to Receive ABA SmartBrief Alerts
Worth a Watch...
Waterbury Mayor Neil O'Leary Wins 2014 Childhood Obesity Prevention Award!
ABA is proud to support the United States Conference of Mayors (USCM) 2014 Childhood Obesity Prevention Awards announced on January 23, 2014 in Washington, D.C. The awards went to cities with outstanding programs that encourage healthy weight through balanced diet choices and regular physical activity.
In the medium city category, Waterbury, Conn., Mayor Neil O'Leary took home first place for his "Kids Marathon Program," which keeps kids active by introducing them to the sport of running. The initiative is operated through a collaboration of the YMCA, City of Waterbury, Department of Education, Boys and Girls Club and the Police Activity League.