Blog: Sip & Savorview all posts

Our Commitment to Reduce Calories Consumed From Beverages

November 21, 2014

Have you heard the news?  America’s leading beverage companies have set a goal to reduce beverage calories consumed per person by 20 percent by 2025. This is the single-largest voluntary effort by an industry to help fight obesity and will transform the beverage landscape in America.

We’re proud to continue our successful partnership with the Alliance for a Healthier Generation and President Clinton and further our commitment to our consumers by bringing meaningful solutions to families and communities nationwide.

We are committed to providing consumers with more choices, smaller portions and fewer calories, and this initiative takes that to an ambitious new level.  We will work aggressively toward this goal, and it will take leveraging our product and packaging innovation, marketing…


News Releasesview all News Releases

November 17, 2014

Dr. Maia M. Jack Joins The American Beverage Association As Vice President Of Science And Regulatory Affairs

WASHINGTON, D.C.—Susan K. Neely, president and chief executive officer of the American Beverage Association (ABA), today named Maia M. Jack, Ph.D., as vice president of science and regulatory affairs for the association.  

November 16, 2014

American Beverage Association Responds To Unpublished Analysis Of Poison Control Center Data On Energy Drinks

“This abstract has not been published and therefore the authors’ full methodology and analysis is not available for review. In the past, various experts have raised concerns regarding misinterpretation and inherent limitations of data from National Poison Data System when it comes to Energy Drinks.  Based on the most recent government data reported in the journal Pediatrics, children under 12 have virtually no caffeine consumption from energy drinks.

November 14, 2014

ABA President and CEO Susan Neely Recognized As One Of Washington Business Journal's "2014 Women Who Mean Business"

WASHINGTON, D.C. — Susan K. Neely, president and chief executive officer of the American Beverage Association (ABA), was recognized by the Washington Business Journal last evening as one of this year’s 25 “Women Who Mean Business.”  Neely is profiled in today’s edition of the Washington Business Journal.


November 13, 2014

American Beverage Association Celebrates America Recycles Day

WASHINGTON, D.C. – As America Recycles Day approaches, the non-alcoholic beverage industry reaffirms its longstanding commitment to further minimizing its environmental impact, and is making it easier for consumers to do the same.


Today's SmartBrief

Coca-Cola sees big sales boost for smaller bottles, cans

Dollar sales of Coca-Cola's smaller packages including 7.5-ounce "mini cans" and 8-ounce glass bottles have risen 9% in the past year, the company announced Wednesday. Coke's North America President Sandy Douglas credits the growing trend toward portion controlled indulgences. "The health and wellness trend has set up, almost teed up, a tremendous opportunity for the Coca-Cola brand with our smaller packages," he said. "Consumers love it." The Wall Street Journal (tiered subscription model) (11/20)

Boulder Brands acquires stake in Turmeric Alive

Boulder Brands Investment Group is adding to its roster of natural brands with the purchase of a minority stake in beverage brand Turmeric Alive. The producer of turmeric-infused, high-pressured processed juices and shots will use the investment to increase staff and distribution, launch marketing campaigns and develop a mainstream-oriented line of products. (11/20)

Mother Parkers develops recyclable single-serve coffee pod

Mother Parkers has unveiled a new environmentally-friendly single-serve coffee pod that features a compostable pouch for the coffee grinds. The Eco-cup was developed to meet consumer demand for recyclable single-serve coffee packaging that does not compromise flavor, Mother Parkers Channel Marketing Manager Brian Reilly said. (11/20)

Nestle names Deep Focus as agency of record for 3 water brands

Nestle has named Engine Group's digital agency Deep Focus as the agency of record for its Poland Spring, Zephyrhills and Ice Mountain bottled water brands. Deep Focus was one of a select few agencies that made the cut when Nestle trimmed its agency roster earlier this month. MediaPost Communications (11/20) Click Here to Receive ABA SmartBrief Alerts

Worth a Watch...

Waterbury Mayor Neil O'Leary Wins 2014 Childhood Obesity Prevention Award!

ABA is proud to support the United States Conference of Mayors (USCM) 2014 Childhood Obesity Prevention Awards announced on January 23, 2014 in Washington, D.C. The awards went to cities with outstanding programs that encourage healthy weight through balanced diet choices and regular physical activity.

In the medium city category, Waterbury, Conn., Mayor Neil O'Leary took home first place for his "Kids Marathon Program," which keeps kids active by introducing them to the sport of running. The initiative is operated through a collaboration of the YMCA, City of Waterbury, Department of Education, Boys and Girls Club and the Police Activity League.

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