Blog: Sip & Savorview all posts

Businesses Speak Out Against the Proposed Food and Beverage Tax

July 29, 2016

Recently some lawmakers have been pushing the idea of a food and beverage tax to fill their budget gaps. But voters and small businesspeople have caught on that it’s a bad idea and they’re rising up against it.

The local business community in Indiana is speaking out against a food and beverage tax that was proposed by representatives of Potawatomi Zoo in South Bend to pay for improvements to the zoo.

Small business people who own stores and restaurants complain that their livelihoods are being unfairly singled out for extra taxation. The added tax burden will hurt employment too at a time when the economy is suffering and jobs are scarce, they say. Why is it that every time the government needs money it looks to take more of it from overtaxed workers rather than tighten its own belt like…


News Releasesview all News Releases

June 16, 2016

ABA Responds to Philadelphia Soda Tax Passage

The tax passed today is a regressive tax that unfairly singles out beverages – including low- and no-calorie choices.  But most importantly, it is against the law.  So we will side with the majority of the people of Philadelphia who oppose this tax and take legal action to stop it.

May 20, 2016


In response to today’s release of the FDA rule change on the Nutrition Facts Panel, the American Beverage Association issued the following statement:

April 1, 2016

Alliance for a Healthier Generation and America’s Beverage Companies Announce Focused Efforts in Alabama and Mississippi to Reduce Beverage Calories Consumed

American Beverage Association, The Coca-Cola Company, Dr Pepper Snapple Group and PepsiCo Working Together to Reduce Beverage Calories Consumed in the American diet.

February 23, 2016


Susan K. Neely, president and chief executive officer of the American Beverage Association (ABA), named today Fredericka McGee as vice president of California government affairs and operations for the association.


Today's SmartBrief

Seltzer sales grow as the fizzy water gains fans

Sales of seltzer water have grown 42% in the past five years, according to Beverage Marketing Corp., and more brands continue to join the category as consumer demand rises. Consumers can slake their thirst for seltzer with everything from widely available brands such as Canada Dry and Schweppes made by Dr Pepper Snapple Group to local New York brand Gomberg Seltzer Works, which packages its water in glass siphon bottles. The Wall Street Journal (tiered subscription model) (7/29)

Extracts and tea company Teawolf bought by Germany's Dohler (France) (7/28)

Baobab superfruit making inroads into US market

Baobab is the latest superfruit to find success in the US food and beverage industry, with sales up 208% in natural sales channels, according to SPINS data. Food Processing (7/27)

PepsiCo taps into consumer culture to attract, engage fans

PepsiCo is among a slate of brands putting consumer culture and communication at the center of their marketing campaigns in order to start a conversation with fans, according to the report "Building Brands That Attract and Engage Fans" from the Chief Marketing Officer Council and Fresh Squeezed Ideas. "Whether it's on social media or within the consumer relationship, the challenge for us is to aggregate all of that customer data into one place so that we can get a better picture of what consumers expect," said Chief Customer Officer Ram Krishnan. MediaPost Communications (7/26) Click Here to Receive ABA SmartBrief Alerts

Worth a Watch...

The Childhood Obesity Prevention Awards – a program in partnership with the American Beverage Foundation for a Healthy America and the U.S. Conference of Mayors – supports mayors’ ongoing childhood obesity prevention programs in their cities. The 2016 winners were just announced and Fontana, Calif., Mayor Acquanetta Warren received first place for a medium size city for her “Healthy Kids for a Healthy Fontana” program. The program encourages elementary and middle school children enrolled in the city’s after-school programs to eat more fresh fruits and vegetables and provides them with additional opportunities for physical activity. Watch this video to learn more about how this program is helping students learn good lifelong habits on balance.

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