Blog: Sip & Savorview all posts

Diet Beverages: A Helpful Tool For Weight Loss That Are Also Safe

May 27, 2015

When it comes to low- and no-calorie sweeteners, the science speaks for itself. Despite the misinformation you may read on the Internet, experts in the field of nutrition are emphasizing that low-calorie sweeteners have been vigorously studied, can aid in weight loss and have repeatedly been deemed safe by government regulatory agencies here and in Europe.

Just yesterday in the Washington Post, registered dietitian Hope Warshaw recommended diet beverages as a good alternative to water when searching for low- and no-calorie options. And she reiterated their benefits and safety.

“The reality is, a number of low-calorie sweeteners have over the years been reviewed by the FDA and other global regulatory bodies and, after substantial review, are allowed on the market,” Warshaw said.

“Despite…


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News Releasesview all News Releases

May 27, 2015

Alliance for a Healthier Generation and America’s Beverage Companies Announce New York City Neighborhoods Now Part of Community Initiative To Help Reduce Beverage Calories Consumed

(NEW YORK) –The Alliance for a Healthier Generation and America’s beverage companies announced today that New York City will now be part of a community-based initiative to help reduce beverage calories consumed by 20 percent per person by 2025 in neighborhoods where there has been less interest in or access to lower-calorie and smaller-portion beverages.

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May 18, 2015

Alliance for a Healthier Generation and America’s Beverage Companies Start Work In Little Rock Neighborhoods As Part Of Community Initiative To Help Reduce Beverage Calories Consumed

(LITTLE ROCK, Ark.) – The Alliance for a Healthier Generation and America’s beverage companies announced today that work will begin in four Little Rock communities on a highly focused initiative to help reduce calories consumed from beverages in neighborhoods where there has been less interest in or access to lower-calorie and smaller-portion beverages.

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May 15, 2015

Alliance for a Healthier Generation and America’s Beverage Companies Start Work In Los Angeles Area Neighborhoods As Part of Community Initiative To Help Reduce Beverage Calories Consumed

The Alliance for a Healthier Generation and America’s beverage companies announced today that work will begin in four Los Angeles area communities as part of a highly focused initiative to help reduce beverage calories consumed by 20 percent per person by 2025 in neighborhoods where there has been less interest in or access to lower-calorie and smaller-portion beverages.

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April 21, 2015

AMERICA’S BEVERAGE COMPANIES MARK EARTH DAY AND AIM TO BOOST FUEL ECONOMY FURTHER

America’s non-alcoholic beverage industry salutes Earth Day and the countless actions it has inspired among individuals and companies to protect our planet.

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Today's SmartBrief

Coca-Cola turns to startups for innovation

Coca-Cola, seeking technologies that can enhance its business, runs a seven-month program that supports startups in exchange for exclusive access to the technology they're developing. CIO.com (5/22)

PepsiCo, Ocean Spray, Mars debut new drinks

Mars Chocolate Drinks & Treats' M&M and Twix Thick Shakes, PepsiCo's four new varieties of AMP Energy and Ocean Spray's 11 oz. bottle for busy consumers are some of the latest product debuts in the beverage aisle. BeverageDaily.com (France) (5/27)

How will the Apple Watch fit into food retail?

The smartwatch market is expected to grow to 101 million shipments by 2020, compared to just 3.6 million in 2014, as consumers become more aware of the technology following the launch of the Apple Watch, according to IHS. The Apple Watch will give retailers new ways to connect with consumers, and Marsh Supermarkets has already expanded its iBeacon program to integrate the wearable technology into its personalized shopping experience strategy, John Karolefski writes. Progressive Grocer (5/22)

How big food brands are trying to catch up with consumers

About $18 billion in sales of consumer packaged goods moved from big brands to smaller companies between 2009 and 2014, according to Boston Consulting Group and IRI. Consumer demand for healthier, sustainably sourced food means brands have extra work to do. "We are seeing a clear shift into healthier foods like fresh fruit and vegetables, granola, honey and ready-made salads and away from stodgier options like frozen TV dinners, Jell-O, pudding, canned pastas, cereal and toaster pastries," said Sanford C. Bernstein analyst Alexia Howard. Advertising Age (free access for SmartBrief readers) (5/25) Click Here to Receive ABA SmartBrief Alerts

Worth a Watch...

America’s Beverage Companies Are Delivering

When America’s beverage companies work together, we make great things happen. As an industry, we are committed to helping consumers achieve a balanced lifestyle.  Through initiatives such as our School Beverage Guidelines, which drove a 90 percent reduction in beverage calories in schools, to our Balance Calories Initiative, we continue to do our part to help in our nation’s fight against obesity. 

Watch this video to learn more about our industry’s efforts to help support its customers, consumers and communities – and how we’re delivering. 

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