American Beverage Association

Sip & Savor - Recent Posts

Design of the Aluminum Can

How many times have you popped open a beverage can and wondered about the design behind the shape? Probably never.

Ever since the modern aluminum beverage can was designed around 1959, the can’s design has been refined many times to improve its durability, sustainability and shipping efficiency. Most importantly, the aluminum beverage can – like all of the packaging produced by our industry – is 100 percent recyclable.

If you have some free time, check out this video explaining the various engineering marvels of the aluminum beverage can. And the next time you are pausing between sips of your favorite non-alcoholic canned beverage take a minute to admire the engineering behind the making of the can.


Strength in the Numbers

America’s non-alcoholic beverage companies play an important role in the American economy. Providing jobs, paying significant tax dollars to state and federal governments and contributing to charitable causes are just a few examples of how we give back.

Our industry has a direct economic impact of $166.5 billion while providing 239,338 jobs in the United States. In fact, more than 799,888 workers in restaurants, grocery stores, convenience stores, movie theaters and more depend, in part, on beverage sales for their livelihoods.

America’s beverage companies and their employees are also committed to their communities, generously contributing $1.5 billion to charitable causes across the country.

With a presence felt in every corner of every community in the country – from our products in the aisle of neighborhood stores, to our local delivery drivers who distribute them, to our support of local community initiatives – you might say that the beverage industry delivers.


The Fairfax Food Tax: Another Regressive Tax Proposal

When taxes on food and beverage products are proposed, it is the people that can least afford these additional costs that are impacted most. That includes hard working and lower-income families, but also the local businesses that rely on the sales of these products to customers for their livelihoods.

That’s why restaurants and businesses in Fairfax, Va. are speaking out against a proposed “meal tax” in their county. The reality is that this tax isn’t really a “meal tax,” it’s a food tax. The tax will be applied to not only meals at restaurants but all ready-to-eat foods that are bought at grocery stores, coffee shops and convenience stores.

This tax, like so many other similar taxes that have been proposed, is regressive and disproportionally affects lower-income families. These hard working families already spend a higher percentage of their money on groceries, and simply can’t afford this added cost.

Click here to read more about how the Food Tax will negatively impact the families and businesses of Fairfax.


Happy Fall Y’all!

Today marks the first day of autumn, which means cooler weather, brilliant leaves and lots of fun fall activities.

Whether it’s cheering on your favorite team at a tailgate or hosting friends at a bonfire, the beverage industry is making it easier for you and your friends to find balance.

America’s leading beverage companies provide easy-to-find calorie information on all of our products so you can make informed decisions without missing a single moment of fall fun. We also provide a wide range of choices – such as low- and no-calorie beverages and smaller portion sizes – to ensure there is a beverage for every moment!

To learn more about what the beverage industry is doing to help leaf peepers and pumpkin patch lovers, visit DeliveringChoices.org.


Trust the Science

Nowadays it can be difficult to find information you can trust on the internet. Media sources often use click bait to sway readers this way or that way. When reading scientific studies objectively, it’s important to know what to look for.

A recent article by Slate explains this by reminding us to focus on the methods, not who paid for the research. This reduces bias when evaluating research.

“Dwelling on potential sources of bias instead of deeply investigating the science perverts our ability as humans to understand the world as objectively as possible,” says writer Andrew Brown.

Don’t just look at flashy headlines. Do your research.


Don’t Believe the Hype!

Ever catch a news report and think to yourself that it can’t possibly be true?  Well, it’s likely one of those times you should trust your instincts.

Oftentimes you may read, hear or see a media report that offers a sensational headline or teaser – but what you may not read, hear or see is that the science behind it just isn’t there. For example, we have no doubt you’ve seen a headline that says something like “Diet Soda Makes You Fat.”  True?  Not so much.  In fact, the body of science shows the opposite: that low- and no-calorie beverages can be part of an overall weight management plan.

Or how about “Kids Consuming Large Amounts of Highly Caffeinated Energy Drinks?”  Seems scary right?  It would be if it were true. But it’s wrong on both counts.  When it comes to caffeine, mainstream energy drinks actually contain significantly less caffeine than a similarly sized coffeehouse coffee.  And children under 12 have virtually no caffeine consumption from energy drinks.  And you don’t have to believe us. That fact is based on government data reported in the journal Pediatrics.

So next time you read, hear or see something in the media about non-alcoholic beverages and their ingredients, don’t take it for granted. Pause and take a moment to check out Let’s Clear It Up at http://www.letsclearitup.org/, where we aim to clear up misinformation with just the facts.


Facts on Low-Calorie Sweeteners

Did you know that low- and no- calorie sweeteners and beverages can help with weight loss and weight maintenance? Beverages made with low- or no-calorie sweeteners offer consumers a way to quench thirst without sacrificing flavor.

Despite scary online myths on low-calorie sweeteners, hundreds of scientific studies have established the safety of low- and no-calorie sweeteners used in thousands of foods and beverages, not just in the United States, but worldwide. In fact, they have been approved by regulatory agencies around the world, including the World Health Organization, the U.S. Food and Drug Administration and the European Food Safety Authority as safe for use in foods and beverages.

Have questions about no- and low-calorie beverages and their ingredients? Visit LetsClearItUp.org and get the facts.


Five Fast Facts About Energy Drinks

Did you know that energy drinks have been enjoyed by millions of people around the world for more than 25 years? Yet misinformation about mainstream energy drinks persists. To help clear up the confusion, here are five quick facts about these products.

  1.  Most energy drinks contain significantly less caffeine than a similarly-sized coffeehouse coffee.
    Many contain about half – a 16 fluid ounce energy drink typically contains between 160 and 240 milligrams of caffeine, while the same size coffeehouse coffee contains around 300 to 330 milligrams.
  2. Energy drinks are regulated by the U.S. Food and Drug Administration (FDA) and the U.S. Federal Trade Commission (FTC).
    Energy drinks, their ingredients and labeling are regulated by the FDA and, as with most consumer products, their advertising is subject to oversight by the FTC.
  3. The safety of energy drinks has been established by scientific research as well as regulatory agencies around the globe.
    Just recently, the European Food Safety Authority confirmed the safety of energy drinks and their ingredients after an extensive review.
  4. Energy drinks contribute only about 2 percent of caffeine intake – from all sources – in the American diet.
    A report on caffeine consumption among the U.S. population commissioned by FDA in 2009, and then updated in 2010 and again in 2012, indicated that teens and young adults ages 14 to 21 years consume, on average, approximately one-third the amount of caffeine as people over 21 – about 100 milligrams per day – and that most of their caffeine consumption is from beverages other than energy drinks (Somogyi 2012). The 2012 report also showed that the average amount of caffeine consumed has remained constant.
  5. Most mainstream energy drinks voluntarily list the total amount of caffeine from all sources right on the label.
    This information is also readily available on company or product websites, as well as through their toll-free numbers.

 To get more facts on energy drinks, visit http://www.letsclearitup.org/.


The Art of Recycling

Did you know that America’s leading beverage companies produce 100 percent recyclable bottles and cans? Even the caps can be recycled. We at Sip & Savor support any form of recycling or reusing of our industry’s packaging.

That is why we applaud the Re:NEW Festival in Pittsburgh, Pa., for encouraging the creative reuse of materials – including our industry’s packaging. One of the featured pieces displayed is the Plastic Power Dress which is made of bottle caps, soda can rings, knitted plastic bags, soda cans and six pack holders and bottle cap wire.

That is what we call creative recycling!

Please visit InnovationNaturally.org for more information on our industry’s environmental stewardship.


Cheers to Francis Scott Key

On this day in 1814, Francis Scott Key penned the words to “The Star-Spangled Banner.” What was originally a poem was signed into law as the national anthem of the United States in 1931.

During the War of 1812, Key found his inspiration from an American flag waving over Fort McHenry in Baltimore after a fierce battle fought against the British.

Today we say cheers to Mr. Key!