This week, many Americans are paying tribute to the 50th anniversary of the Civil Rights Act of 1964.  With that being said, a certain thought leader comes to mind – Martin Luther King, Jr. – who once said, “Life’s persistent and most urgent question is, What are you doing for others?”

Whether it’s building playgrounds or supporting afterschool programs at the YMCA and Boys & Girls Club, our member companies have a long history of giving back to communities.  These initiatives have a meaningful impact on bettering the lives of people and strengthening the community.

Beverage companies, their employees and the firms and employees indirectly impacted by the industry contribute more than $765 million to charitable causes in communities across the nation.  Through these contributions, community organizations are able to work to advance both the physical health of their local citizens and the environmental health of their communities.

We, as an industry, take great pride in our commitment to giving back and hope that you are inspired to get involved and do the same.

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