Our member companies are making it easier for consumers and their families to choose a beverage that is right for them by delivering more choices, smaller portions, fewer calories and clear calorie labels. Our member companies have broadened their portfolios with a wide variety of types, portions and calorie ranges to meet the individual needs of and preferences of consumers, and provided them with the tools they need to make informed choices when it comes to what they are drinking.

So the next time you walk down the beverage aisle, or pop into the corner store – take a look at all of the options available to you, and make a decision that’s right for you.  After all, we’re helping by putting the calorie information right up front.  And don’t forget to get out there and get active, too.  After all, it’s all about balance.