Football season is underway, but here at Sip & Savor we’re really excited about more than just football…we’re excited about all things beverage!  That’s why we want to make sure everyone knows about InterBev 2010 – the beverage industry’s premier trade show which is taking place in less than three weeks!

In the coming days, we’ll be sharing more details with you about the many things you can expect to see and hear at InterBev 2010.  And we’ll also be giving a shout out to the many companies that are sponsoring InterBev Live events and more.  Until then, you can check things out on the InterBev website.  And don’t forget to read up on the InterBev Beverage Innovation Awards, too!  The deadline for entries has been extended to September 8, so don’t miss your chance to have your company, products, programs and initiatives recognized at this year’s inaugural awards program!

Enjoy the holiday weekend – make sure you get in some R&R, because we’re going to keep you busy from dawn to dusk in Orlando from September 22 to 24!