We’re Delivering In Schools

December 4, 2014

Our member companies have a long history of delivering innovation and meaningful initiatives to consumers, including in schools nationwide.  Through our…

The Information You Need To Make The Choice Right For You

December 3, 2014

Did you know that America’s beverage companies are empowering consumers with the calorie information they need to make an informed choice about what…

Providing Choice For Consumers

December 2, 2014

We hope that your holiday season is filled with foods, friends and family.  We also hope you’ll keep in mind that it’s important to balance the calories…

Staying Active On Cyber Monday

December 1, 2014

It is Cyber Monday, and according to the National Retail Federation, more than 125 million Americans will be seeking deals online today.  We hope that…

Staying Hydrated On Black Friday

November 28, 2014

For everyone facing the crowds today in hopes of scoring a great deal, don’t forget that it is important to stay hydrated while you’re out and about…

Our Take On FDA Menu And Vending Machine Calorie Labeling Rules

November 25, 2014

The U.S. Food and Drug Administration recently released its final menu and vending machine calorie labeling rules, which impact how consumers get calorie…

Improving Calorie Awareness Nationwide

November 24, 2014

Today, we are providing consumers with more choice and information than ever before.   We are doing our part to improve calorie awareness across the…

Our Commitment to Reduce Calories Consumed From Beverages

November 21, 2014

Have you heard the news?  America’s leading beverage companies have set a goal to reduce beverage calories consumed per person by 20 percent by 2025…

Nationwide Calorie Awareness

November 20, 2014

As part of our recently announced Balance Calories Initiative, America’s leading beverage companies are empowering consumers to make the choices that…

Coming Together To Balance Calories

November 19, 2014

America’s leading beverage companies recently announced a new initiative in partnership with the Alliance for a Healthier Generation and President Clinton…