News Releases
School Beverage Guidelines
Beverage Industry Responds to Paper on School Beverages
"By looking at data from 2004 and 2007, this study ignores the dramatic changes in the school beverage landscape achieved by our industry over the last five years, making it effectively useless. In fact, by offering only juice, low-fat milk and water in elementary and middle schools, with the addition of lower-calorie and portion-controlled beverages in high schools, the signatory companies drove an 88 percent reduction in beverage calories shipped to schools since 2004. President Clinton called this ‘breathtaking progress' and applauded industry for its' ‘good faith and aggressiveness' in implementing the guidelines."
» read moreReducing Soda Consumption is a Simplistic and Ineffective Solution To Public Health Challenges
A paper published today in the American Journal of Public Health fails to provide real evidence that reducing sugar-sweetened beverage consumption will reduce obesity or prevent other negative health outcomes.
» read moreSingling Out One Product For Taxation To Solve Obesity is An Ineffective Approach
A study published today in the journal Health Affairs provides further evidence that, when it comes to reducing obesity, excise taxes on sugar-sweetened beverages will have no noticeable impact.
» read moreBeverage Industry Applauds Members of Congress for Their Leadership on School Nutrition
The American Beverage Association (ABA) today commended Sens. Blanche Lincoln, D- Ark., Saxby Chambliss, R-Ga., and Tom Harkin, D-Iowa, as well as Reps. George Miller, D-Calif., and Lynn Woolsey, D-Calif., for their bi-partisan leadership on school nutrition.
» read moreBeverage Industry Delivers on Commitment to Remove Regular Soft Drinks in Schools, Driving 88% Decline in Calories
America's leading beverage companies have delivered on a three-year commitment with the Alliance for a Healthier Generation, a joint initiative of the American Heart Association and the William J. Clinton Foundation, to remove full-calorie soft drinks from schools across the country and replace them with lower-calorie, smaller-portion beverages. As a result of the landmark agreement there has been an 88 percent reduction in calories from beverages shipped to schools since 2004.
» read moreAmerican Beverage Association President and CEO Testifies Before Congress on School Beverage Guidelines
The American Beverage Association today updated Members of Congress about the successful nationwide implementation of the commonsense School Beverage Guidelines in schools across the nation. The national School Beverage Guidelines were developed in partnership between major beverage companies and the Alliance for a Healthier Generation as part of a comprehensive effort to combat childhood obesity across the country
» read moreBeverage Industry Continues Cutting Calories in Schools, Delivering on Its Commitment to Change Beverage Mix
A new report released today shows that the beverage industry continues to significantly cut calories in schools two years into a three-year implementation period of the national School Beverage Guidelines. The Alliance for a Healthier Generation, a joint initiative of the William J. Clinton Foundation and the American Heart Association, worked with representatives of The Coca-Cola Company, Dr Pepper Snapple Group and PepsiCo, Inc. and the American Beverage Association to establish these guidelines that limit portion sizes and reduce the number of calories available to children during the school day. The report reflects the diligent and determined action of beverage companies to help change the landscape in schools for children across America.
» read moreBalanced Beverage Guidelines Putting Principles Into Practice in Schools Across America- A Response to IOM
The beverage industry, teaming up with the American Heart Association and William J. Clinton Foundation through the Alliance for a Healthier Generation, is already putting into practice the Institute of Medicines (IOM) call for improved school nutrition by working to implement a balanced, science-backed beverage initiative in schools across America.
» read moreCenter for Science in the Public Interest and Public Health Advocacy Institute Report Falls Flat on Facts and Finances
The American Beverage Association said today that the Center for Science in the Public Interest (CSPI) and Public Health Advocacy Institute (PHAI) report on school vending contracts is outdated, inaccurate, uninformed and insulting to school officials across America.
» read moreBeverage Industry Launches Print And Online Advertising Campaign To Raise Awareness Of New School Beverage Guidelines
Americas Students To See Changes In Beverage Options As They Return To School This Fall
» read moreAmerica's Students to See Changes in Beverage Options as They Return to School This Fall
As the class of 2019 embarks upon its first days of school, students across the nation will begin to see changes in their beverage options that will help them learn the importance of living a balanced lifestyle. These changes, implemented by the beverage industrys new School Beverage Guidelines, will affect all beverages available throughout the school.
» read moreAmerican Beverage Association President and CEO To Participate In Panel At 2006 National Conference Of State Legislatures Annual Meeting And Exhibition
With a new school year upon us, American Beverage Association (ABA) President and Chief Executive Officer Susan K. Neely will discuss the beverage industrys new School Beverage Guidelines at the 2006 National Conference of State Legislatures (NCSL) Annual Meeting and Exhibition panel, Sugar Suspension: The Healthy New Direction of Snacking at School.
» read moreStatement by Susan Neely, American Beverage Association President and CEO Regarding the Partnership with the Alliance for a Healthier Generation on a New School Beverage Policy
Statement by Susan Neely, American Beverage Association President and CEO Regarding the Partnership with the Alliance for a Healthier Generation on a New School Beverage Policy.
» read moreMajority of Americans Overwhelmingly Support Beverage Industrys New School Vending Policy
An overwhelming majority of Americans support the beverage industrys new school vending policy, according to a recent nationwide poll of 800 adults conducted by Public Opinion Strategies on behalf of the American Beverage Association (ABA). In fact, 81 percent of those surveyed favor the new industry policy.
» read moreAmerican Beverage Association Statement on California Governors Signing of Legislation Restricting Beverage Sales in High Schools
In response to California Governor Arnold Schwarzeneggers decision today to sign Senate Bill 965, legislation imposing restrictions on beverages sold to high school students on school grounds from 30 minutes beforeschool until 30 minutes after school, Susan K. Neely, president and chief executive officer of the American Beverage Association (ABA) said
» read moreAmerican Beverage Association Statement on California Legislation Imposing Restrictions On Beverages Sold in High Schools
In response to the California Assemblys decision today to pass SB 965, legislation that will impose restrictions on beverages sold to high school students on school grounds from 30 minutes before school until 30 minutes after school, Susan K. Neely, president of American Beverage Association(ABA) said
» read moreBeverage Industry Announces New School Vending Policy: Plan Calls for Lower-Calorie and/or Nutritious Beverages in Schools and New Limits on Soft Drinks
In a speech tomorrow at 12:00 PT at the National Conference of State Legislatures (NCSL) annual meeting in Seattle, Susan K. Neely, president and chief executive officer of the American Beverage Association (ABA), will announce that the associations Board of Directors has approved a new school vending policy aimed at providing lower-calorie and/or nutritious beverages to schools and limiting the availability of soft drinks in schools.
» read moreBeverage Industry Committed to Responsible Marketing; Offers Schools and Consumers Many Beverage Choices
The American Beverage Association (ABA) today issued this statement in response to the Center for Science in the Public Interests (CSPI) call for regulating which foods and beverages may be marketed and advertised to children and how they may be marketed:
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