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Beverage Industry Market Research

The American Beverage Association

Basic marketing/merchandising information on the refreshment beverage industry is available through the industry trade press or fee-based services.

Trade Press Market Research Reports

Beverage Digest's Fact Book
P.O. Box 621
Bedford Hills, NY 10507
Telephone: (914) 244-0700
Fax: (914) 244-0774
John Sicher, Editor

Annual book presents a statistical and textual portrait of the global non-alcoholic refreshment beverage business. Carbonated soft drink data from1985 to present. Non-carb data from 1992 to present. Since 1998, this book also tracks single-serve bottled water in the U.S.

Beverage Industry's Annual Soft Drink Report
Stagnito Publishing Company
1935 Shermer Rd., Suite 100
Northbrook, IL 60062
Telephone: (847) 205-5660
Fax:(847) 205-5680

Discusses state of the beverage industry and trends in operations; provides key industry statistics, including ranking of companies by sales; provides names and addresses of franchise companies and beverage associations; lists a calendar of events. Published annually.

Beverage World's DataBank
Bill Communications, Inc.
770 Broadway
New York, NY 10003-9595
Telephone: (646) 654-4500
Fax: (646) 654-7727

Annual compilation of data about the beverage marketplace. Includes a Buyer's Guide, an alphabetical list of beverage companies, and statistical information. Includes a calendar of industry events and a separate section listing government agencies, industry associations, manufacturers' representatives and merger-acquisition brokers.

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Fee-Based

Directories

ABA Membership Directory
The ABA Directory of Members and Buyers' Guide provides a comprehensive listing of ABA’s Active, Associate and International Affiliate members including contact information and brands/products. It also includes a list of ABA’s Board of Directors, State Association Officials, Executive Staff, and key industry meetings. The Buyers' Guide section showcases the many products and services of Associate member companies. It is a valuable resource that is widely distributed throughout the beverage industry, state and other allied associations. The Directory of Members and Buyers' Guide is updated and published annually. For more information, including cost, call (202) 463-6764 or download an order form and fax or mail in your order. Click here for Order Form. (PDF File) (Link to Order_Form.pdf)

Beverage Bureau, Inc.
P.O. Box 18457
Louisville, KY 40261
Telephone: (502) 231-9818
Fax: (502) 231-1812

Publishes "The Beverage Bureau Book” a listing of American breweries, franchise companies, and U.S. and Puerto Rican soft drink bottling plants and warehouses. Also includes a personnel index and a franchise/brand names index. Breweries, soft drink bottling plants and warehouses are listed alphabetically by state. A table lists 33 soft drink plant groups. Information for each listing includes address, telephone and fax, and a list of products. Listings are also available to subscribers on database software. Company also supplies comprehensive reports on beverage accounts. Call for pricing.

Beverage Marketing Corporation – Beverage Marketing Directory 
2670 Commercial Avenue
Mingo Junction, Ohio 43938
Telephone: (740) 598-4133
Fax: (740) 598-3977
E-mail: twelling@beveragemarketing.com
Contact: Terry Welling, Vice-President

The only comprehensive guidebook to the entire multi-billion-dollar beverage industry of the United States and Canada, as well as the only complete 5,000-name brand index for U.S. and Canada. Contains essential information on the more than 10,000 leading companies in every facet of the industry in both countries, including manufacturers, franchisers, importers, bottlers, canners, wholesalers, and distributors of soft drinks, beer, bottled water, fruit drinks and juices, sports and functional beverages, tea, coffee, milk, and wine and spirits. Offers complete listings for each company, including data on personnel, brands, delivery fleets, etc. Lists more than 30,000 key beverage executives, with titles, addresses and phone number. Call for pricing.

Birkner's Beverage World
A business-to-business directory for the international beverage industry, where managers acting in this global market find all the information they need. It contains information on breweries, distillers, producers of mineral water, juices and soft drinks, suppliers of hops, malt and raw fruits, suppliers' industry, associations, institutes and trade press. See web site for pricing.

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Market Research

Beverage Marketing Corporation -- Market Reports
Beverage Marketing
850 Third Avenue
New York, NY 10022
Tel: (212) 688-7640
Fax: (212) 826-1255
E-mail:Bevinfo2@beveragemarketing.com
Contact: Charlene Salito, Director of Sales and Marketing

Publishes industry-standard annual market reports on the key beverage categories, including: soft drinks, bottled water, beer, wine, fruit beverages, RTD tea and coffee, new age beverages, sports and functional beverages and milk. The company’s unique reports also analyze major beverage industry sectors such as packaging, foodservice, and private label beverages and contract packing. These reports provide customized data that provide both tactical and strategic information that is highly relevant to marketers, manufacturers and suppliers to the beverage industry. Each report provides key category information, including national overview, regional overview, packaging trends, distribution channel analysis, detailed analysis of the category leaders including their sales, advertising expenditures, consumer demographics, projections and more. The Beverage Marketing Web site provides free statistics and beverage news. Canadean Limited+44 (0) 1256 394200 (England)

Publishes global soft drink reports including packaged water, carbonates, juice and nectars, still drinks, iced tea and iced coffee, and sports and energy drinks.

Euromonitor International
122 S. Michigan Ave., Ste. 1200
Chicago, IL 60603
Telephone: (312) 922-1115
Fax: (312) 922-1157
E-mail: insight@euromonitorintl.com
Contact: Katya Ledovskikh, PR & Marketing Executive

Euromonitor’s soft drinks market reports offer comprehensive data and analysis on 52 countries and 44 soft drinks sectors; market background: sales performance; distribution, packaging, and pricing trends: new product development; forecasts through 2006; and tailor-made solutions to satisfy specific research goals.

Euromonitor also offers soft drinks market information through their Web site including executive summaries from soft drinks market reports; global list of the top 30 global soft drinks companies; and press releases and special feature articles on industry trends.

Management Science Associates
6565 Penn Avenue
Pittsburgh, PA 15206
Telephone: (412) 362-2000
Fax: (412) 363-6798 

All About Vending is a Web site dedicated to vending information. Users can learn about VendScape services, up-to-date vending news, industry snippets, and highlights of the most recent industry specific analytical studies.

Mintel International Group Ltd
351 W Hubbard Street, Floor 8
Chicago IL 60610
Telephone: (312) 943 5250
Fax: (312) 932 0469
Email: info@mintel.com
Contact: Caroline Sack, US Account Manager
London Office:Mintel International Group Ltd
18-19 Long LaneLondon, EC1A 9PL
United Kingdom
Tel: +020 7606 4533Fax: +020 7606 5932

Mintel publications produce over 600 reports each year, covering an extensive number of sectors and focusing on topical marketing issues. Divided between European, UK-specific (incorporating NI and the ROI) and US consumer intelligence reports, Mintel publications have a host of soft drinks-related reports that analyze market sizes and trends, and market segmentation, along with consumer attitudes and purchasing habits.

Mintel reports provide thorough analyses of specialist sectors within the soft drinks arena, breaking down complex issues into comprehensible sections to highlight marketing opportunities, as well as consistently assessing the futures of the markets and the companies dominating them.

Visitors can download a brief synopsis of all Mintel reports and contents pages by visiting Mintel.

Zenith International Ltd.
7 Kingsmead Square
Bath BA1 2AB
United Kingdom
Telephone: +44 (0)1225 327900
Fax: +44 (0)1225 327901
Email: gr@zenithinternational.com 

Zenith International's Research Department has a dedicated team of market analysts that continuously track beverage developments. The team specializes in global soft drink market dynamics, covering both more mature and rapidly emerging soft drink sectors. Information is delivered via highly detailed market reports that provide essential indicators such as consumption, pricing, packaging, brand and company market shares, and flavor trends.

Zenith International's Global Drinks Web site is an online database of global beverage consumption statistics - covering 75 countries, plus others, to provide a truly global view. The site also includes a daily news feed of breaking industry developments and has a links database of more than 1,500 relevant beverage industry Web sites.

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Web-based Beverage Industry Resources

Beverage Online
Beverage Online is designed for beverage chemists, food scientists, food technologists, process engineers, plant managers, business managers and other professionals involved in the beverage processing industry. The site features a comprehensive buyer's guide, interactive discussion forums and chat areas, and daily news updates and reports on business, regulatory, and technology trends vital to the industry. Food scientists, food technologists, nutritionists, flavor developers, flavor chemists, research and development directors, process engineers and technicians, production engineers and technicians, plant managers, quality control/quality assurance technologists, and marketing and business managers will find information on Beverage Online about equipment and ingredients.

BevNET
The BevNET.com, short for The Beverage Network, was founded in early 1996 by John Craven in Garden City, New York. The goal of The BevNET.com is to test non-alcoholic beverages (soft drinks) and to provide a written critique of each one on the Internet. Today, over 700 beverage reviews later, The BevNET.com has grown to become an internationally recognized resource for beverage industry professionals and consumers. The BevNET.com is now published by The Stratford Group, Inc. in Garden City, NY. The BevNET.com also recently introduced BevNET Marketplace. This section of their site contains information, news, and classifieds pertaining to the beverage industry, as well as an Industry Forum message board where industry professionals can post messages to each other. This section is the "online marketplace." The goal for BevNET Marketplace is to become an up-to-date alternative to traditional printed media.

Just Drinks
Just-drinks is the portal Web site for beverage industry professionals worldwide. Targeted specifically at IT and business professionals, the site provides a single point of reference for independent beverage industry information. It includes news updates, comment, events and exhibitions, surveys and statistics, best practice, and a directory of beverage related organizations. Just-drinks is sponsored by IBM Corporation, JBA International, Canadean Limited, Food and Drink Business, and Beverage Industry magazine.

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Beverage Industry Consulting Services

Beverage Marketing Corporation – Consulting Services
850 Third Ave.
New York, NY 10022
Telephone: (212) 688-7640
Fax: (212) 826-1255
E-mail: khall@beveragemarketing.com
Contact: Katherine Weber Hall, Vice-President

Offers strategic consulting expertise to all facets of the beverage industry – brand owners, manufacturers, distributors, and suppliers. Projects are conducted by an experienced corps of professionals applying rigorous, market-driven insights that are drawn from unparalleled access to all facets of the beverage industry. The consulting group develops winning strategies in five major practice areas: 1) Growth Strategies; 2) Marketplace Assessments; 3) Distribution Strategies; 4) Brand Development; and 5) Corporate Development. The consulting team brings unmatched beverage industry expertise and judgment to bear on the key challenges facing beverage industry senior managers today, across all beverage categories – from bottled water to soft drinks to fruit juices and beer.

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