Have you heard the news? America’s leading beverage companies have set a goal to reduce beverage calories consumed per person by 20 percent by 2025. This is the single-largest voluntary effort by an industry to help fight obesity and will transform the beverage landscape in America.
We’re proud to continue our successful partnership with the Alliance for a Healthier Generation and President Clinton and further our commitment to our consumers by bringing meaningful solutions to families and communities nationwide.
We are committed to providing consumers with more choices, smaller portions and fewer calories, and this initiative takes that to an ambitious new level. We will work aggressively toward this goal, and it will take leveraging our product and packaging innovation, marketing and distribution expertise, as well as consumer awareness efforts to do so.
To learn more about this initiative, check out DeliveringChoices.org.