A Partnership That Will Transform the Beverage Landscape

October 6, 2014

Back in 2006, our industry made a promise to parents that we would change the beverage landscape in schools across the country.  We fulfilled that promise…

We’re Clear on Calories

October 3, 2014

We are empowering consumers to make the choices that are right for them and their families by placing clear calorie information on the front of every bottle…

More Choices Everyday

October 2, 2014

Have you checked out the beverage aisle in your grocery store lately?  There are more choices than ever before –with clear calorie information right…

Congratulations To Our New Board Members!

October 1, 2014

We want to congratulate the five newly elected and re-elected members of our Board of Directors.
Claude Nielsen, chair of ABA’s Board of Directors and…

In USA Today: A Vital New Push To Cut Calories

September 30, 2014

In case you missed it, American Beverage Association President and CEO Susan Neely and Alliance for a Healthier Generation CEO Dr. Howell Wechsler wrote…

A Commitment to Real Solutions

September 29, 2014

Last week, we  announced a new partnership with the Alliance for a Healthier Generation to reduce calories consumed from beverages by 20 percent by 2025…

Announcing Major Change To The Beverage Landscape

September 26, 2014

In case you haven’t heard, this past week has been an exciting one for our industry.  On Tuesday, President Clinton announced a groundbreaking new partnership…

It's All About Balance

September 25, 2014

Earlier this week, President Bill Clinton announced our newest initiative in which we’ve partnered with the Alliance for a Healthier Generation with…

Coming Together To Bring Meaningful Change To Communities Nationwide

September 24, 2014

Yesterday, President Bill Clinton announced the Clinton Global Initiative (CGI) Commitment with the Alliance for a Healthier Generation, ABA and America’s…

Transforming The Beverage Landscape

September 23, 2014

America’s leading beverage companies have set a goal to reduce beverage calories consumed per person by 20 percent by 2025.
President Bill Clinton, founder…