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	<title>American Beverage Association Blog &#187; Live Positively</title>
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	<description>Blog of the American Beverage Association</description>
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		<title>From Company to Community</title>
		<link>http://www.ameribev.org/blog/2010/06/from-company-to-community/</link>
		<comments>http://www.ameribev.org/blog/2010/06/from-company-to-community/#comments</comments>
		<pubDate>Tue, 15 Jun 2010 15:54:51 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[Dr Pepper Snapple Group]]></category>
		<category><![CDATA[Live Positively]]></category>
		<category><![CDATA[Pepsi Refresh Project]]></category>
		<category><![CDATA[PepsiCo]]></category>
		<category><![CDATA[The Coca-Cola Company]]></category>
		<category><![CDATA[Volunteer]]></category>
		<category><![CDATA[Worldwide Day of Giving]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=1450</guid>
		<description><![CDATA[Today, June 15, is the Worldwide Day of Giving. For those unfamiliar with the day, everyone is encouraged to perform an act of kindness to spread compassion and inspire similar behavior in others.  You can share your story here and read about the experiences of people. We hope that this sort of thing becomes contagious! [...]]]></description>
			<content:encoded><![CDATA[<p>Today, June 15, is the <a href="http://yearofgiving.wordpress.com/contact/worldwide-day-of-giving/" target="_blank">Worldwide Day of Giving</a>. For those unfamiliar with the day, everyone is encouraged to perform an act of kindness to spread compassion and inspire similar behavior in others.  You can share your story <a href="http://yearofgiving.wordpress.com/contact/worldwide-day-of-giving/" target="_blank">here</a> and read about the experiences of people. We hope that this sort of thing becomes contagious!</p>
<p>Seems only appropriate that on a day like today, we mention that many of our member companies have charitable programs that promote community involvement around the country and the world. Corporate giving is an important component of promoting local programs in areas of community building, environment, education and health.</p>
<p>The <a href="http://www.refresheverything.com/" target="_blank">Pepsi Refresh Project</a> that we highlighted <a href="http://www.ameribev.org/blog/2010/02/the-spirit-of-giving-and-commitment-to-community/" target="_blank">earlier this year</a> has been successfully providing the funding for the implementation of charitable ideas submitted and voted on by anyone that visits the site and offers feedback.</p>
<p>The Coca-Cola Company&#8217;s <a href="http://www.livepositively.com/c5_youth_foundation?WT.srch=1#/get_involved" target="_blank">Live Positively</a> campaign promotes a well-rounded lifestyle through the promotion of involvement in all sorts of programs that cross many types of social issues.</p>
<p>Dr Pepper Snapple Group has developed a set of <a href="http://www.drpeppersnapplegroup.com/sustainability/goals/" target="_blank">Five Year Goals</a> this year in similar areas that encourage community development.</p>
<p>Whether you&#8217;re volunteering your time locally, making a donation to a worthwhile organization or simply working on setting a good example for those around you, we commend your efforts and encourage you to keep up the good work!</p>
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		<title>The Spirit of Giving and Commitment to Community</title>
		<link>http://www.ameribev.org/blog/2010/02/the-spirit-of-giving-and-commitment-to-community/</link>
		<comments>http://www.ameribev.org/blog/2010/02/the-spirit-of-giving-and-commitment-to-community/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 18:38:15 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Social Issues]]></category>
		<category><![CDATA[Boys & Girls Club of America]]></category>
		<category><![CDATA[Dr Pepper Snapple Group]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[FIJI]]></category>
		<category><![CDATA[Live Positively]]></category>
		<category><![CDATA[Nestle Waters]]></category>
		<category><![CDATA[Pepsi Refresh Project]]></category>
		<category><![CDATA[PepsiCo]]></category>
		<category><![CDATA[Super Bowl]]></category>
		<category><![CDATA[The Coca-Cola Company]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=900</guid>
		<description><![CDATA[With technological advancements making our world seem smaller and more connected, it&#8217;s no wonder that there are more opportunities for all of us to serve communities wherever they are located. From celebrity causes to teen group projects, organizations of varying focus are popping up all the time. Our member companies have given their own commitment [...]]]></description>
			<content:encoded><![CDATA[<p>With technological advancements making our world seem smaller and more connected, it&#8217;s no wonder that there are more opportunities for all of us to serve communities wherever they are located.  From celebrity causes to teen group projects, organizations of varying focus are popping up all the time.  Our member companies have given their own commitment to communities through years of service, programs and donations.</p>
<p>PepsiCo launched the <a href="http://www.refresheverything.com/index">Pepsi Refresh Project</a> yesterday.  People with ideas &#8220;that will have a positive impact&#8221; can submit them through the Web site for consideration.  They will accept 1,000 ideas per month.  Not only can individuals submit and browse ideas, but they can vote for their favorites.  Ideas are categorized for easy browsing and <a href="http://www.refresheverything.com/blog/">the blog</a> highlights successful programs and socially responsible innovation.</p>
<p>The Coca-Cola Company’s <a href="http://www.livepositively.com/#/home">Live Positively</a> campaign highlights their involvement in social responsibility.  With the Super Bowl right around the corner, The Coca-Cola Company is utilizing a virtual gift-giving application on Facebook that gives users a preview of the ads the company will run during the big game.  For each gift given, The Coca-Cola Company will make a donation to the <a href="http://www.bgca.org/">Boys &#038; Girls Club of America</a>. </p>
<p>From Nestlé Waters&#8217; &#8220;Communities Take Root&#8221; program, which plants public fruit tree orchards, to Dr Pepper Snapple Group&#8217;s contributions to the Susan G. Komen for the Cure foundation &#8211; many of our member companies support on-going programs.</p>
<p>Importantly, all of our member companies also continue efforts to further minimize their environmental impact by using best practices for responsible and innovative packaging manufacturing, among other initiatives.  We support and encourage this spirit of giving and hope you&#8217;ll join us in working to make positive change in communities around the globe.</p>
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