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	<title>American Beverage Association Blog &#187; Beverages</title>
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	<description>Blog of the American Beverage Association</description>
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		<title>Let Us Reflect</title>
		<link>http://www.ameribev.org/blog/2011/12/let-us-reflect/</link>
		<comments>http://www.ameribev.org/blog/2011/12/let-us-reflect/#comments</comments>
		<pubDate>Thu, 29 Dec 2011 14:00:07 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Beverage Taxes]]></category>
		<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Clear on Calories]]></category>
		<category><![CDATA[News & Media]]></category>
		<category><![CDATA[School Beverage Guidelines]]></category>
		<category><![CDATA[American Beverage Association]]></category>
		<category><![CDATA[DC SCORES]]></category>
		<category><![CDATA[Susan Neely]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3527</guid>
		<description><![CDATA[Wow – 2011 went so fast!  As we put this year in the rearview mirror, let’s take a minute to look at what issues we covered this year. We’ve provided a lot of information about our member companies’ products and programs, including our Clear on Calories and School Beverage Guidelines initiatives.  And that includes clearing [...]]]></description>
			<content:encoded><![CDATA[<p>Wow – 2011 went so fast!  As we put this year in the rearview mirror, let’s take a minute to look at what issues we covered this year.</p>
<p>We’ve provided a lot of information about <a href="../../minisites/products/">our member companies’ products</a> and programs, including our <a href="../2011/12/already-seeing-calories-right-up-front/">Clear on Calories</a> and <a href="../2011/09/still-unclear-on-school-beverage-guidelines/">School Beverage Guidelines</a> initiatives.  And that includes <a href="../2011/09/clearing-up-energy-drink-misinformation/">clearing up the misinformation surrounding energy drinks and other beverage categories.</a> And speaking of misinformation, sadly we found a number of articles out there this year that needed <a href="../2011/07/what-reuters-didn%E2%80%99t-tell-you/">more information to complete the story</a> – or <a href="../2011/07/biting-back-at-bittman/">just didn’t get the facts straight</a>.</p>
<p>We covered <a href="../2011/10/counterfeit-soft-drinks/">counterfeit soft drinks</a>, <a href="../2011/06/philadelphia-soda-tax-still-a-bad-idea/">discriminatory taxes</a>, <a href="../2011/10/another-day-another-sensational-study/">over-the-top and outrageous studies</a> and <a href="http://www.facebook.com/AmericaSTEW">the misuse of federal stimulus money that is going to fund smear campaigns</a> aimed at our products as <a href="../2011/10/more-coverage-of-the-misuse-of-job-stimulus-money/">written about by The Heritage Foundation</a> and <a href="../2011/10/desjarlais-on-job-stimulus-misuse/">U.S. Representative Scott DesJarlais (R-Tenn.)</a>.</p>
<p>Fortunately, we share information from an industry that has accomplished plenty of good work and continues to be a leader in developing meaningful solutions.  <a href="../2011/09/knoxville-knows-what%E2%80%99s-up/">We are so proud to be working with Knoxville, Tenn.</a>, on its “<a href="http://www.cityofknoxville.org/householdrecycling/" target="_blank">Do Your Part with the Cart</a>” program – an initiative that will provide the option of <a href="http://www.knoxnews.com/news/2011/jun/07/curbside-recycling-a-good-deal-for-city/" target="_blank">curbside recycling</a> services to thousands of residents.  We also covered <a href="../2011/12/from-convenient-refreshment-to-floor-mat/">some other unique and thoughtful recycling initiatives</a>.</p>
<p>But, that’s not all we have going on in communities.  Across the country, our industry and its employees are very involved in their local communities.  Here in our backyard of the nation’s capitol, the <a href="../">American Beverage Association</a> and the D.C. Beverage Association announced in September our support for afterschool programs run by <a href="http://www.americascores.org/affiliates/dc">DC SCORES</a>.  Check out our blog post on this <a href="../2011/09/d-c-%E2%80%99s-ward-8-%E2%80%9Cscores%E2%80%9D/">by clicking here</a>.</p>
<p>And we can’t forget <a href="../2011/11/tons-of-beverage-options/">the myriad beverage options available in the marketplace</a>.  Or how proud we are of <a href="http://ameribev.org/files/215_SN_Current%20Bio_11_11.pdf">Susan Neely</a>, president and CEO of the American Beverage Association, who <a href="../2011/12/susan-neely-recognized-as-global-citizen-of-the-year/">received the Seton Hall University Whitehead School of Diplomacy and International Relations’ Global Citizen of the Year Award</a> just a few weeks ago!</p>
<p>Thanks for checking in with us this year.  We appreciate you keeping up with us, whether it’s <a href="../2011/04/thinking-green-this-earth-day/">Earth Day</a> or <a href="../2011/10/every-day-is-food-day-for-america%E2%80%99s-beverage-industry/">Food Day</a>.  Every day we hope to provide you only the best and most interesting information from the non-alcoholic beverage industry.</p>
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		<title>Spice Up the Holiday Season</title>
		<link>http://www.ameribev.org/blog/2011/12/spice-up-the-holiday-season/</link>
		<comments>http://www.ameribev.org/blog/2011/12/spice-up-the-holiday-season/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 14:00:08 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Our Products]]></category>
		<category><![CDATA[Recipes]]></category>
		<category><![CDATA[Rosy Red Cranberry Cocktail]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3523</guid>
		<description><![CDATA[Looking for a perfect holiday drink to compliment the season? This winter, take a look at the wide selection of beverages our member companies produce and seek out some recipes that really capture the spirit of the holidays.  We here at Sip &#38; Savor suggest you try a Rosy Red Cranberry Cocktail. The recipe is [...]]]></description>
			<content:encoded><![CDATA[<p>Looking for a perfect holiday drink to compliment the season? This winter, take a look at the wide selection of beverages our member companies produce and seek out some recipes that really capture the spirit of the holidays.  We here at <em>Sip &amp; Savor</em> suggest you try a Rosy Red Cranberry Cocktail. The recipe is very simple to make and can inspire family tradition for years to follow.</p>
<p>Ingredients</p>
<ul>
<li>1 quart cranberry juice</li>
<li>1 cinnamon stick</li>
<li>2 whole cloves</li>
<li>1/2 cup cranberries</li>
<li>1/2 cup sugar</li>
<li>1/4 teaspoon ground cinnamon</li>
</ul>
<p>Directions</p>
<ol>
<li>In a medium saucepan, combine the juice, cinnamon stick, and cloves      and bring to a boil. Reduce the heat and simmer.</li>
<li>Meanwhile, in a small saucepan, combine the cranberries, sugar, ground      cinnamon, and 2 tablespoons of water and heat over medium-low heat, gently      stirring, until the cranberries pop and are well coated with the sugar      mixture.</li>
<li>When cool enough to handle, thread 3 to 4 berries each on 4 decorative      toothpicks or skewers. Pour the mulled cranberry juice among 4 mugs and      garnish with the cranberry swizzle.</li>
</ol>
<p>Don’t be afraid to experiment with some recipes of your own as well. Browse through <a href="http://www.ameribev.org/minisites/products/" target="_blank">our products </a>issue site and see what recipes you can create.</p>
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		<title>Weight Watching</title>
		<link>http://www.ameribev.org/blog/2011/12/weight-watching/</link>
		<comments>http://www.ameribev.org/blog/2011/12/weight-watching/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 16:01:00 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Calories]]></category>
		<category><![CDATA[Clear on Calories]]></category>
		<category><![CDATA[Our Products]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3380</guid>
		<description><![CDATA[Feeling a few extra Thanksgiving pounds? Even while maintaining a regular fitness program, it can be hard to stay in shape during the holiday season with so many celebrations and family gatherings &#8211; and so many tempting tasty treats. The good news is that you never have to sacrifice taste to enjoy America’s non-alcoholic beverages. [...]]]></description>
			<content:encoded><![CDATA[<p>Feeling a few extra Thanksgiving pounds? Even while maintaining a regular fitness program, it can be hard to stay in shape during the holiday season with so many celebrations and family gatherings &#8211; and so many tempting tasty treats.</p>
<p>The good news is that you never have to sacrifice taste to enjoy America’s non-alcoholic beverages. Our member companies provide many flavorful low- and no- calorie options to keep you refreshed and satisfied whether you’re just watching your holiday weight or counting calories all year round. Between 1998 and 2008, the beverage industry has cut the total amount of beverage calories brought to market by 21 percent. This significant reduction is due in part to the introduction of more low- and no- calorie options and smaller portions.</p>
<p>Additionally, the beverage industry has come together through a voluntary commitment to put calorie labels on the front of every bottle, can and pack we produce. By putting calorie information right up front on our packaging, our industry is making it easier for consumers to make informed choices about the beverages that are best for themselves and their families.</p>
<p>So, keep enjoying the holiday season – and your favorite beverages!</p>
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		<title>Happy Thanksgiving!</title>
		<link>http://www.ameribev.org/blog/2011/11/happy-thanksgiving-2/</link>
		<comments>http://www.ameribev.org/blog/2011/11/happy-thanksgiving-2/#comments</comments>
		<pubDate>Thu, 24 Nov 2011 13:30:44 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Hydration]]></category>
		<category><![CDATA[Holiday]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3377</guid>
		<description><![CDATA[Around the country today, families and friends are gathering together to celebrate this traditional American holiday and give thanks for all that we are grateful. It is also a day to enjoy our favorite foods and non-alcoholic beverages around the dinner table. Whether you choose sparkling water, diet soda, ready-to-drink tea or a classic cola, [...]]]></description>
			<content:encoded><![CDATA[<p>Around the country today, families and friends are gathering together to celebrate this traditional American holiday and give thanks for all that we are grateful. It is also a day to enjoy our favorite foods and non-alcoholic beverages around the dinner table. Whether you choose sparkling water, diet soda, ready-to-drink tea or a classic cola, our industry provides myriad choices for you to raise your glass and toast with at your Thanksgiving feast.</p>
<p>And, if you are taking part in tomorrow’s shopping deals during Black Friday, don’t forget to stay hydrated and energized while tackling your holiday shopping!</p>
<p>Have a safe, happy and hydrated Thanksgiving!</p>
]]></content:encoded>
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		<title>Tons of Beverage Options</title>
		<link>http://www.ameribev.org/blog/2011/11/tons-of-beverage-options/</link>
		<comments>http://www.ameribev.org/blog/2011/11/tons-of-beverage-options/#comments</comments>
		<pubDate>Wed, 23 Nov 2011 13:30:36 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[News & Media]]></category>
		<category><![CDATA[Clear on Calories]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[School Beverage Guidelines]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Who Makes What]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3383</guid>
		<description><![CDATA[There are so many choices for what to drink with your turkey tomorrow!  Did you know that our website has information about all of the products made by our member companies, and a cool “Who Makes What” section? If you dig a little deeper you’ll find information on our national School Beverage Guidelines and Clear [...]]]></description>
			<content:encoded><![CDATA[<p>There are so many choices for what to drink with your turkey tomorrow!  Did you know that <a href="../../">our website</a> has information about all of <a href="../../minisites/products/">the products</a> made by our member companies, and <a href="../../our-products/who-makes-what/">a cool “Who Makes What” section</a>?</p>
<p>If you dig a little deeper you’ll find information on our national <a href="../../nutrition--science/school-beverage-guidelines/">School Beverage Guidelines</a> and <a href="../../nutrition--science/clear-on-calories/">Clear on Calories</a> initiatives, too.  So, while you are visiting with family and friends this week, be sure to stop by our digital space and check us out.  You can also follow us on <a href="http://www.facebook.com/AmeriBev?ref=ts">Facebook</a> and <a href="https://twitter.com/#%21/ameribev">Twitter</a> to keep up with the latest beverage industry news on the go!</p>
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		<title>Happy Birthday Lady Liberty!</title>
		<link>http://www.ameribev.org/blog/2011/10/happy-birthday-lady-liberty/</link>
		<comments>http://www.ameribev.org/blog/2011/10/happy-birthday-lady-liberty/#comments</comments>
		<pubDate>Fri, 28 Oct 2011 20:25:51 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[America]]></category>
		<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Statue of Liberty]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3299</guid>
		<description><![CDATA[Today, a great American icon of freedom celebrates her 125th birthday – unfortunately, she won’t be enjoying any cake. The Statue of Liberty, standing proudly on Liberty Island over New York Harbor, has served as a symbol of American independence since her arrival in New York on October 28, 1886. The statue was actually a [...]]]></description>
			<content:encoded><![CDATA[<p>Today, a great American icon of freedom celebrates her 125<sup>th</sup> birthday – unfortunately, she won’t be enjoying any cake.</p>
<p>The Statue of Liberty, standing proudly on Liberty Island over New York Harbor, has served as a symbol of American independence since her arrival in New York on October 28, 1886. The statue was actually a gift to the U.S. from the people of France as a memorial to the American Declaration of Independence nearly a century earlier on July 4, 1776.  Every year, more than 3 million people visit the Statue of Liberty from all over the world. For the birthday celebration today, Lady Liberty will be <a href="http://online.wsj.com/article/APc7f82e05db7144139d35af7853d795f9.html">outfitted with web cameras</a> on her torch that allow Internet viewers to gaze out over New York Harbor as if they were on top of the statue.</p>
<p>On this significant day for our country, we’d like to take a moment to recognize an industry that is woven into the very fabric of American culture – the non-alcoholic beverage industry.  From manufacturing to delivery, our industry provides 220,000 jobs across the country and has a direct economic impact of $178.5 Today, take a moment to reflect on &#8211; and celebrate &#8211; this great country, and enjoy your favorite American <a href="../../minisites/products/">beverage</a>.</p>
<p>From an iconic American industry to an American icon, we salute you!</p>
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		<title>Your Beverage: Many Options</title>
		<link>http://www.ameribev.org/blog/2011/09/your-beverage-many-options/</link>
		<comments>http://www.ameribev.org/blog/2011/09/your-beverage-many-options/#comments</comments>
		<pubDate>Tue, 13 Sep 2011 20:28:47 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Clear on Calories]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3165</guid>
		<description><![CDATA[From time to time, we suggest that you take a good look at the myriad beverage choices our companies produce.  Today we also encourage you to check out the grocery store shelves to see the span of beverage packaging sizes available.  In addition, to the 2 liter bottle, you’ll now find 1.5 and 1.25 liter [...]]]></description>
			<content:encoded><![CDATA[<p>From time to time, we suggest that you take a good look at the myriad <a href="../../our-products/who-makes-what/">beverage</a> choices our companies produce.  Today we also encourage you to check out the grocery store shelves to see the span of beverage packaging sizes available.  In addition, to the 2 liter bottle, you’ll now find 1.5 and 1.25 liter options.  The bottles and cans come in a variety of sizes including 12 fluid ounces, the half pint 8 fluid ounces and the mini 7.5 fluid ounces.</p>
<p>These are but just a few examples.  Whether you’re shopping for bottles or cans, multi-serve or single serve, the choices are numerous.</p>
<p>Consumers clearly are taking advantage of the substantial growth in beverage choices available today.  The total beverage calories industry has brought to market has decreased 21 percent from 1998 to 2008 due to the innovation and production of more no- and low-calorie beverages as well as smaller-portion beverages.   And the beverage aisle tells the story.</p>
<p>We here at <em>Sip &amp; Savor </em>hope you’ll use our new <a href="../../nutrition--science/clear-on-calories/">Clear on Calorie</a> labels on the front of every bottle, can and pack we produce when you are shopping so you can better make the choice that’s right for you.</p>
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		<title>Happy Labor Day!</title>
		<link>http://www.ameribev.org/blog/2011/09/happy-labor-day-2/</link>
		<comments>http://www.ameribev.org/blog/2011/09/happy-labor-day-2/#comments</comments>
		<pubDate>Mon, 05 Sep 2011 14:01:10 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[America]]></category>
		<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Labor Day]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3140</guid>
		<description><![CDATA[Here’s hoping you are enjoying the final day of the three-day weekend which traditionally signals the end of summer outings and vacations. It is, however, anything but a holiday for the candidates making a bid for the White House in 2012.  They’ll be out and about across the country &#8212; giving speeches, holding town halls [...]]]></description>
			<content:encoded><![CDATA[<p>Here’s hoping you are enjoying the final day of the three-day weekend which traditionally signals the end of summer outings and vacations.</p>
<p>It is, however, anything but a holiday for the candidates making a bid for the White House in 2012.  They’ll be out and about across the country &#8212; giving speeches, holding town halls meetings and marching in Labor Day Parades.</p>
<p>For most of us though,  it’s quality time with our families as we take a last dip in the pool or go for a bike ride and then put something delicious on the grill and sip our favorite <a href="../../minisites/products/">beverage</a>.  We at <em>Sip &amp; Savor</em> hope you enjoy the day, relax and replenish for the busy fall and winter months ahead.</p>
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		<title>Beverage Choices, Ready Info and Plenty of Ways to Connect</title>
		<link>http://www.ameribev.org/blog/2011/08/beverage-choices-ready-info-and-plenty-of-ways-to-connect/</link>
		<comments>http://www.ameribev.org/blog/2011/08/beverage-choices-ready-info-and-plenty-of-ways-to-connect/#comments</comments>
		<pubDate>Tue, 30 Aug 2011 20:28:33 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[American Beverage Association]]></category>
		<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Clear on Calories]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Sip & Savor]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=3126</guid>
		<description><![CDATA[We hope you’ve noticed the amazing scope of beverages our industry produces&#8211;with each and every consumer in mind.  And we hope you’ve seen the new calorie labels we are placing on the front of every can, bottle and pack our members produce.  The Clear on Calories initiative will help consumers choose the beverage that is [...]]]></description>
			<content:encoded><![CDATA[<p>We hope you’ve noticed the amazing scope of <a href="http://www.ameribev.org/minisites/products/" target="_blank">beverages</a> our <a href="http://www.ameribev.org/nutrition--science/clear-on-calories/" target="_blank">industry produces</a>&#8211;with each and every consumer in mind.  And we hope you’ve seen the new calorie labels we are placing on the front of every can, bottle and pack our members produce.  <a href="http://www.ameribev.org/nutrition--science/clear-on-calories/" target="_blank">The Clear on Calories initiative</a> will help consumers choose the beverage that is right for themselves and for their families.</p>
<p>Besides the myriad of beverages available and consumer information at your fingertips, we post <em>Sip &amp; Savor</em> five days a week, sharing information on important beverage &#8211; and consumer-related issues, discussing the latest innovations from our member companies and reporting on new industry initiatives.</p>
<p>We hope you’ll connect with us by commenting in the box below.  You’ll also find additional information on our <a href="http://www.ameribev.org/" target="_blank">website</a> and you can check in with us on <a href="http://www.facebook.com/AmeriBev" target="_blank">Facebook</a> and <a href="http://twitter.com/AmeriBev" target="_blank">Twitter</a> as well as tune in to our <a href="http://www.youtube.com/user/AmericanBeverage" target="_blank">YouTube</a> channel.</p>
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		<title>Taxes Take a Toll in Tennessee</title>
		<link>http://www.ameribev.org/blog/2011/03/taxes-take-a-toll-in-tennessee/</link>
		<comments>http://www.ameribev.org/blog/2011/03/taxes-take-a-toll-in-tennessee/#comments</comments>
		<pubDate>Wed, 30 Mar 2011 17:52:46 +0000</pubDate>
		<dc:creator>ABA</dc:creator>
				<category><![CDATA[Beverage Taxes]]></category>
		<category><![CDATA[Beverages]]></category>
		<category><![CDATA[Nutrition & Health]]></category>
		<category><![CDATA[Arkansas]]></category>
		<category><![CDATA[Beverage Association of Tennessee]]></category>
		<category><![CDATA[Beverage Digest]]></category>
		<category><![CDATA[Centers for Disease Control and Prevention]]></category>
		<category><![CDATA[Humphrey on the Hill]]></category>
		<category><![CDATA[Knoxville News Sentinel]]></category>
		<category><![CDATA[National Cancer Institute]]></category>
		<category><![CDATA[Raymond Thomasson]]></category>
		<category><![CDATA[Soda Tax]]></category>
		<category><![CDATA[Tennessee]]></category>
		<category><![CDATA[West Virginia]]></category>
		<category><![CDATA[WKRN-TV]]></category>

		<guid isPermaLink="false">http://www.ameribev.org/blog/?p=2565</guid>
		<description><![CDATA[We read in yesterday’s Knoxville News Sentinel “Humphrey on the Hill” blog about a proposal that would remove a portion of Tennessee’s broad-based food tax and replace it with a discriminatory tax on certain beverages. Surely lawmakers see shortfalls in their review of the state’s budget, but singling out one item in the grocery cart [...]]]></description>
			<content:encoded><![CDATA[<p>We read in yesterday’s <em>Knoxville News Sentinel</em> “Humphrey on the Hill” <a href="http://blogs.knoxnews.com/humphrey/2011/03/rep-stewart-pitches-soft-drink.html" target="_blank">blog</a> about a proposal that would remove a portion of Tennessee’s broad-based food tax and replace it with a discriminatory tax on certain beverages.</p>
<p>Surely lawmakers see shortfalls in their review of the state’s budget, but singling out one item in the grocery cart is not the solution.  Not only that, a shell game proposal like this hurts families and negatively impacts jobs in the beverage industry and related businesses.  With already double-digit unemployment rates, can hard-working families in Tennessee really afford to lose more jobs?</p>
<p>Using soft drinks and other beverages as a scapegoat for this proposal is bad science and doesn’t line up with what’s happening in the real world.  All sugar-sweetened beverages (soft drinks, juice drinks, sports drinks, flavored waters, etc.) account for only 7 percent of the calories in the average American’s diet, according to an analysis of government data by the National Cancer Institute. That means Americans get <span style="text-decoration: underline;"><strong>93 percent</strong></span> of their calories from other foods and beverages.  And, from 2000 to 2009, sales of regular soft drinks have declined year-over- year by nearly 12 percent, according to Beverage Digest.  Yet, at the same time the Centers for Disease Control and Prevention has reported that adult and childhood obesity rates continue to rise across the country.</p>
<p>We agree that obesity is a serious national challenge – but it will take all of us working together on a comprehensive solution.  Our member companies are doing their part.  For instance, they have reduced the total amount of beverage calories they produce for the marketplace by 21 percent from 1998 to 2008 due to innovation and production of more no- and low-calorie beverages.  And as <a href="http://www.ameribev.org/blog/2011/03/innovation-and-new-ways-to-communicate/" target="_blank">we have blogged about before</a>, our member companies removed full-calorie soft drinks from all schools across the country and replaced them with more lower-calorie, smaller-portion beverage options.  Under our national <a href="http://www.ameribev.org/nutrition--science/school-beverage-guidelines/" target="_blank">School Beverage Guidelines</a>, our member companies have slashed beverage calories shipped to schools by a dramatic 88 percent since 2004.  And with <a href="http://www.ameribev.org/nutrition--science/clear-on-calories/" target="_blank">Clear on Calories</a>, America’s leading beverage companies have come together through a voluntary commitment to make the calories in their products even more clear and consumer-friendly by putting calorie information at consumers’ fingertips at every point of purchase, including containers, company-controlled vending machines and fountain machines.</p>
<p>Common sense tells us that taxes don’t make people healthier.  And real world data backs that up.  West Virginia and Arkansas are the only two states with an excise tax on soda, yet both states rank among the 10 states with the highest obesity rates in the country, according to the CDC.</p>
<p>As Raymond Thomasson, president of the Beverage Association of Tennessee, said on <a href="http://www.wkrn.com/story/14341447/bill-taxes-sugary-drinks-cuts-food-tax" target="_blank">WKRN-TV, News Channel 2 in Nashville</a>:</p>
<p>&#8220;It is offensive, arrogant and insulting to Tennessee shoppers to argue that they need the government to tell them what is essential or non-essential when it comes to their personal grocery purchases and health.&#8221;</p>
<p>Lawmakers in Tennessee should address the budget and complex budget health issues, but adding to the burden of hard-working families that are already stretched thin is not the answer.</p>
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