American Beverage Association

December 9, 2010

Information Aplenty

We at Sip & Savor value our readership.  Thank you for following us here and on Facebook and Twitter.  But did you know that there are other resources for information about the beverage industry right here on the ABA website?  On the main page we regularly post our news releases, as well as news articles about the industry and videos in our “Worth a Watch…” section.

There are also links to various issue sites with important focuses on water, recycling and our industry’s product categories.

You can also find information on our national School Beverage Guidelines and Clear on Calories initiatives.

As we have mentioned before, we removed full-calorie soft drinks and replaced them with more lower-calorie, smaller-portion beverage options.  Under our national School Beverage Guidelines, beverage calories shipped to schools were slashed by a dramatic 88 percent since 2004.

And with Clear on Calories, our member companies have come together through a voluntary commitment to make the calories in their products even more clear and consumer-friendly by putting calorie information at consumers’ fingertips at every point of purchase, including containers, company-controlled vending machines and fountain machines.

So, as you can see, there is a wealth of information for you to review and share with friends and family – and we hope that you’ll do just that.  Check back in with us regularly for more updates on what’s happening in our industry!


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